.jpg)
I'm Ryan Canfield, President and Founder of Victus Wealth Management, where I have the privilege of serving as a financial advisor to our clients. I'm a husband and father committed to building a strong future for my family, but I refuse to do it at the expense of the time we have together right now. Life isn't a dress rehearsal for retirement.
In 2011, I began working in a financial advising office and saw the same cookie-cutter advice being handed to client after client. Other advisors told me the most important thing was to "gather assets." That never sat right with me. Money isn't the goal. It's the tool. I believe everyone needs a plan that encompasses their full financial picture, because building an investment portfolio without purpose leads to costly mistakes, and I've seen the wreckage those mistakes leave behind.
I also watched more than one client sacrifice their best years, only for tragedy to strike right as retirement began. Those stories were devastating, and honestly, they still keep me up at night sometimes. They convinced me there had to be a better way. I don't believe people need to wait until retirement to enjoy life. Too often I've seen someone work hard for 30-plus years, retire, and pass away within a year of leaving the workforce, leaving a spouse to wonder why they waited so long to start living when they should have been enjoying it all along.
I hold a bachelor's degree in Finance from York College of Pennsylvania and an Accredited Investment Fiduciary® (AIF®) designation, which allows me to serve my clients' full financial picture with the fiduciary standard they deserve.
My motivation for this work is also deeply personal. My older brother, Derek, has special needs, and during our childhood my parents received financial advice that cost him his eligibility for a government program. That experience shaped everything about how I practice today. It's why I obsess over the details other advisors skip, and why I'm committed to making sure my clients never face a mistake like the one my family did.
.jpg)
Victus Wealth Management is located in Enola, PA, but thanks to the power of technology, we work with clients throughout the United States. At Victus Wealth Management, we believe financial planning isn't just about numbers and investments. It's about helping you live the life you've always dreamed of, not the one you'll get around to eventually.
The word "Victus" originates from Latin, meaning "to live." It perfectly encapsulates our philosophy of using financial planning as a tool to empower individuals and families to make the most out of their lives, starting now, not someday. We understand that your financial well-being is intricately linked to your overall happiness and fulfillment. A great portfolio that never funds a great life isn't actually a win. By providing tailored financial strategies, we aim to help you achieve your dreams and aspirations, on your timeline.
Our goal is to be your trusted financial partner, providing ongoing guidance and support throughout your financial journey. Life is full of unexpected twists and turns, and honestly, that's where the real work happens. We're here to help you navigate through them with a plan that bends without breaking.
Whether you need assistance with investment planning, retirement planning, tax strategies, debt management, or estate planning, we bring the knowledge and expertise to help you make sound financial decisions, without the jargon or the cookie-cutter playbook.
At Victus Wealth Management, we're passionate about helping you live a life of abundance, independence, and fulfillment. That's not a tagline. It's the whole point.
